How Do We Effectively Assess Internet Resources

We should ask ourselves what is being targeted by the web page in terms of the market segment based on the content, graphics and style.

Does it address our own needs and requirements? Does the site give the user the flexibility to browse and identify the resources needed?

Reading these resources from articles, case studies to white papers, we should look into the following:

· Author

· Does the author have the expertise on the subject?

o We should check the background and see whether he has enough exposure and experience to make the claim.

o Previous positions in companies would give you a hint as to where he is good at.

o Awards and citations of authorized government and private bodies would also help in supporting his expertise.

o Books he authored or articles he wrote in newspapers and magazines.

· The source of the site would also be a clue as to what information is available. (e.g. gov for government, .com for business, .edu for academe)

After validating the credibility of the author, we should start analyzing the content of the page. Is it accurate? Are there in-depth discussions and presentations of facts and evidences? Is it current? Are there links that supports the information in the page/s?

How is the site laid out? Is it easy to navigate?